- #Stories of focused undistracted indiviuals how to#
- #Stories of focused undistracted indiviuals full#
- #Stories of focused undistracted indiviuals trial#
- #Stories of focused undistracted indiviuals free#
Fixate on real people, not customer prospects Do it when you need to, not because you’re trying to follow the so-called rules or keep up with your peers. Or if you need a cash infusion to unlock a signed distribution deal, book those VC meetings. For example, if you’re bogged down in admin work and you can afford to hire, it’s time to post that job. In the same vein, you’ll know it’s time to act when the market and your customers demand it. We still make easy-to-use forms, but we’ve become a home for powerful products that boost productivity.
Jotform is finally rebranding because we’ve undergone a significant evolution. Even after 10 years, ensuring more people would fall in love with the product remained our mission-critical task. Real progress means developing your first version, releasing it to users, and gathering continuous feedback.
#Stories of focused undistracted indiviuals full#
Before long, you’ve spent precious time and money creating a stellar logo - but you don’t have any paying customers, and your product is still full of glitches. Branding is also one of those fun distractions that can quickly lead you down a rabbit hole. Why did we wait so long? We needed to get the product right. We’ve tweaked it a little along the way, but we've just launched our first major rebrand. Don’t rebrand because you think you need to keep things fresh. Don’t waste your time on PR just to get clicks from people who will never return to your site again.
#Stories of focused undistracted indiviuals free#
Instead of struggling to fit a constrictive mold, break free and do it your way.ĭon’t hire or raise funds just for the sake of it.
#Stories of focused undistracted indiviuals how to#
Don’t follow the leaderįounders who dive into the startup world face a barrage of ideas and opinions about how to do it “right” (including mine). So, if you’re spinning your wheels, here are six ways to ensure you’re working on what matters most for your business - each and every day.
#Stories of focused undistracted indiviuals trial#
But after 15 years of trial and error, I’ve learned how to dodge disruptions of every kind.Įvery stumble and misstep led me to develop what I call the Principles of the Undistracted Entrepreneur. No matter where you are in your startup journey, there’s always a shiny, new object ready to derail your progress. We’re still laser-focused on the work that matters to our users and customers.Īt the same time, I know that diversions are everywhere. Avoiding distractions has enabled us to build Jotform to where it is today. Yet, staying focused is the single most important way to build and grow your startup. These activities feel important, and they give you tangible “things” to show friends and family members who wonder what you’re doing all day. And in the early stages, fun diversions like picking website fonts and finding illustrators on Instagram can mimic real progress. Studies show that people who are easily distracted and crave new experiences are more likely to start businesses. Most importantly, I thought designing and building a homepage was a distraction. My goal wasn’t to force people in through the window I just wanted to demonstrate that the product is incredibly easy to use - and that anyone can get started in minutes. It wasn’t until 2016 that we added a virtual front door. This is how Jotform looked like back in those days: Visitors were launched directly into the product, without orientation or explanation. When I started the company in 2006, we had a website, but not a homepage. And there’s nowhere to stash purses and bags. No time for people to catch their breath, or brush the raindrops from their coats. But instead of welcoming your guests at the door, everyone has to climb in through a window and immediately join the conversation.
You’ve invited friends, colleagues, and a few intriguing strangers. The six principles of the undistracted entrepreneur
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